Within minutes
Buy-leads are pulled every 5 minutes, or pushed instantly with the optional webhook.
IndiaMART Integration
How to Connect
IndiaMART Lead Manager
Every buy-lead becomes a CRM lead, a follow-up task and a Team Inbox thread — automatically, within minutes of the enquiry. No more watching the Seller Panel or copying buyer numbers by hand.
- One CRM key
- Lead, task & inbox thread
- Repeat buyers merged
01Connect
Connect with your CRM key
In the app, open Modules → Integrations → IndiaMART. Find your key in IndiaMART Seller Panel → Lead Manager → CRM API, paste it with your registered mobile and click Connect & Verify.
- Key encrypted, never shown again
- One pull every 5 minutes, as IndiaMART allows
- Label each storefront you connect
ConnectionConnected
Find your key in IndiaMART Seller Panel → Lead Manager → CRM API. IndiaMART allows one pull every 5 minutes; Speedo respects that automatically.
CRM key••••••••••••••••
Registered mobile98xxxxxx21
LabelMain storefront
The key is encrypted at rest and never shown again.
Connect & Verify
Synced — 6 new, 2 already seen
02Real-time push (optional)
Enquiries the moment they land
Don’t want to wait for the next pull? Paste the Webhook URL into Lead Manager → Settings → CRM integration and enquiries arrive the moment they land. Leads arriving both ways are de-duplicated on IndiaMART’s enquiry id, so running both is safe.
- Instant push on top of the 5-minute pull
- De-duplicated on the enquiry id
- Copy the URL in one click
Real-time push (optional)
Paste this into Lead Manager → Settings → CRM integration to get enquiries the moment they land.
Webhook URL
https://app.speedoone.com/…/indiamart/5c1d…Copy
PullEvery 5 minutes
PushThe moment it lands
One lead per enquiry id — never doubled
03What happens on every enquiry
A lead, a task and a thread
Each enquiry creates a CRM lead (source IndiaMART, priority Hot, product and message carried across), assigns it via your CRM strategy, adds a follow-up task for the lead owner and opens a Team Inbox thread. Switch any step on or off.
- Repeat buyers merged within the days you set
- Task due in hours, with your priority
- Enquiries with no phone or email go to triage
What happens on every enquiry
Create a CRM leadSource IndiaMART, priority Hot, product & message carried across.
Assign via CRM strategyA new enquiry from the same mobile/email appends to that lead instead of duplicating it.Merge repeat buyers within (days) 7
Create a follow-up taskAssigned to the lead owner, so nobody has to watch a feed.Board Standalone taskDue in (hours) 2Priority High
Open a Team Inbox threadRepeat enquiries append to the same buyer thread, with SLA timers and auto-assignment. Replies go out on your connected WhatsApp number.
Send unusable enquiries to the CRM raw binEnquiries with no phone and no email go to triage instead of creating a half-empty lead.
04Recent buyers
Every buyer, one thread
See enquiries in the last 30 days, buyer threads, open and unread counts and the last sync at a glance. Each recent buyer shows their product, lead number and latest message — click through to the Team Inbox or CRM leads.
- 30-day enquiry count and last sync
- Unread buyers stand out
- Disconnect anytime — leads, tasks and threads kept
IndiaMART Lead ManagerSync now
Enquiries · 30d142
Buyer threads96
Open23
Unread4
Last sync3m ago
Ramesh Traders· Steel AlmirahLD-10422 new
Need 20 pieces, 6.5 ft, delivery to Kanpur. Best price?
Kavya Enterprises· Office ChairsLD-1039
Please share catalogue and GST invoice details.
Anil Kumar· Modular KitchenLD-1036
Looking for an L-shape kitchen for a 2BHK in Patna.
Team InboxCRM leads
Lead, task and thread
One enquiry sets up everything your team needs to follow up — nobody has to watch a feed.
Repeat buyers merged
A new enquiry from the same mobile or email appends to the existing lead instead of duplicating it.
Reply on WhatsApp
Buyer threads live in the Team Inbox and replies go out on your connected WhatsApp number.
Turn every IndiaMART enquiry into a follow-up
Get Started Today- One CRM key
- Lead, task & inbox thread
- Repeat buyers merged