Every response, a lead
A response becomes a CRM lead as it is submitted — no sheet to export or copy.
Google Forms Integration
How to Connect
Google Forms
Every form response becomes a CRM lead, routed to a pipeline and owner with duplicates merged. No more copying rows out of a response sheet — each enquiry is ready for your sales team the moment it is submitted.
- Every response, a lead
- Pipeline & owner routing
- Duplicates merged
01Add a source
Add Google Forms as a lead source
In the app, open Modules → Integrations → Lead Sources. Under Add a source, pick Google Forms and click Add source. Each source gets its own webhook URL; every payload becomes a CRM lead.
- Its own webhook URL for every source
- One source per form, or one for many forms
- Switch a source on or off at any time
Integrations
Lead sourcesConnect the places enquiries come from. Each source gets its own webhook URL.1 enabled
Google Forms1 connected
Calendly
Website Forms
Jotform02Connect your form
Send each response to one URL
Copy the source’s Webhook URL. In your Google Form, open the ⋮ More menu → Apps Script, paste a short script that posts each response to the URL, then add an On form submit trigger. From then on, every response reaches SpeedoOne as it is submitted.
- No add-on or paid plan needed
- Each question title arrives as a field
- Rotate the token if the URL ever leaks
Google Forms · google_forms
Webhook URL
https://app.speedoone.com/…/google_forms/a5f0…Copy
How to connect
- Copy the Webhook URL above.
- In your Google Form, open
⋮ More→Apps Script. - Paste the script below with your URL and save.
- Add an
On form submittrigger — each response now becomes a lead.
// Apps Script, bound to your form
function onSubmit(e) {
const data = {};
e.response.getItemResponses().forEach(r =>
data[r.getItem().getTitle()] = r.getResponse());
UrlFetchApp.fetch('WEBHOOK_URL', {
method: 'post', contentType: 'application/json',
payload: JSON.stringify(data)
});
}
03Lead routing
Every lead reaches the right owner
Set a default product, default owner, pipeline and tags for the source. Leave the owner empty and your auto-assign rules pick one. The field map matches each question to a CRM field.
- Default product when the form has none
- Tags added to every lead
- Unmapped fields fall back to common names
Source settings
LabelGoogle Forms — Store enquiry
Default productDining Set
Default ownerSneha Roy
PipelineSales
Tags added to every lead
Field map — lead field ← path in the incoming payload (here, the question title).
name←Full name
phone←Phone number
city←Which city are you in?
+ Add mapping
04Test & monitor
Test it before a real lead arrives
Paste a sample payload and click Parse — nothing is saved, you just see the leads it would create. Each source shows how many leads it has received, when the last one came in and the last error, if any.
- Parse a sample payload safely
- Received count and last received time
- Delete a source — leads already created stay
Google FormsEnabled
Received74
Last received20m ago
Last errorNone
Test with a sample payload
{"name": "Asha", "mobile": "9876543210", "city": "Pune"}
Parse (nothing is saved)Uses the saved field map.
| name | phone | city | product |
|---|---|---|---|
| Asha | 9876543210 | Pune | Dining Set |
Deleting a source keeps the leads already created.
Any Google Form
Enquiries, admissions or event sign-ups — any form you already use can feed CRM.
Duplicates merged
The same person filling your form twice stays one lead, so your team never calls twice.
Routed, not dumped
Every lead goes to a pipeline and owner with your tags, or to your auto-assign rules.
Turn every form response into a CRM lead
Get Started Today- Every response, a lead
- Pipeline & owner routing
- Duplicates merged